• Lucy Lin

Eco-Friendly Clothing Brands for Teenagers


The Diderot Effect states that the obtaining of new possessions tends to create a spiral of consumption that causes individuals to acquire more new things in order to pursue the feeling of fulfillment. We get a temporary spike of excitement whenever we purchase something, but this feeling fades once we have the item, and later, we are driven to look for more new goods.


With the ongoing pandemic, those who can afford to shop carelessly may have difficulty resisting fast fashion’s accessible prices and neverending trends. Consumers are given time to browse through the internet catalogues, and companies have cut down prices with seemingly irresistible bargains.


It is important to remember that the consequences of our fashion choices have grave effects on the environment. Although not all young adults have the most extravagant budget, we do hold purchasing power. Here are some mindful brands that are utilizing eco-friendly methods!




ECOVIBE

EcoVibe donates 1% of all of their online sales to local non-profit 1% For The Planet members. It is a community-focused business that gives back to local environmental organizations. The brand puts effort into how their products are made with a focus on sustainable practices, and they use recycled and natural materials. #EcoVibeStyle



KNOWN SUPPLY

Known Supply is a fashion brand that is humanizing the apparel industry by celebrating the people who wear the clothing and the people who make the clothing. The brand uses eco-friendly materials, such as organic cotton, in order to limit the amount of chemicals and wastewater involved in their production.



ORGANIC BASICS

Organic Basics is 100% eco-certified and prioritizes sustainable thinking-- they only partner with factories that care about their impact, and they only choose fabrics that care for the environment, such as organic cotton. OG also utilizes solar and wind energy for production. For every order placed, the brand offsets one hundred kilos of CO2 to fight climate change-- meaning they offset more CO2 than they use! Check out their website to see the annual report they publish each year detailing their impact on the planet.



PACT

Pact wants to make organic affordable! The brand’s eco-friendly materials minimize up to 95% less water than traditional materials and avoid the use of chemicals. The cotton used by this brand is GOTS certified. 



REFORMATION

Reformation uses eco-friendly and sustainable materials, such as Tencel and recycled materials. Products sometimes are Bluesign and Oeko-Tex Standard 100 certified. The sustainable methods take place in green buildings with LED fixtures and recycled fabric insulation. To reduce their carbon footprint, the brand manufactures close to where the garments are sold and uses a reputable offset program. With RefScale on the website, the consumers can access each product’s impact on the environment-- how many gallons of water or pounds of carbon dioxide waste were saved during the production of an individual item. The company even uses recycled paper hangers and minimizes packaging with 100% consumer waste materials!



TENTREE

“At tentree, we plant ten trees for every item we sell. Our goal is to become the most environmentally progressive brand on the planet, and we are using our mission as well as eco-progressive materials to plant 1 billion trees by 2030.”  As a B Corp, TenTree upholds high standards for the planet throughout its manufacturing process. The company uses sustainable fabric and eco-friendly manufacturing practices.



THREADS 4 THOUGHTS

Threads 4 Thought is a lifestyle brand that is produced responsibly and supports sustainable initiatives. As a Certified B Corp, T4T commits to working exclusively with factories that hold the highest industrial certifications, ensuring they keep to only the most rigorous of ethical standards, and the brand sources the world’s most sustainable materials, including organic cotton, recycled polyester, and lenzing modal. They manufacture in Haiti and Kenya, where the entire factory is carbon neutral. Their other factory in Weihai, China has one of the highest ranking water filtration systems in China-- the dyes used in production do not pollute waterways and 82% of the water is recycled back into the city’s flow. 



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